“I couldn't stop reading. I kept thinking "Omg I could try this. Omg I could try that." You must have been a pharma rep because you know exactly how I feel! There are so many ideas I didn't know… and things I've learned over the years – but they had never been brought together like this or reinforced. I plan to read my highlights over and over again. There are so many things I want to try…. I feel like my brain is going to explode!”

Kim Traplin, Sales Rep, Merck

Persuasion Rx: How to Influence Ethically

PERSUASION Rx: How to Influence Ethically is all about new ideas and empowering pharma associates to move their customers from ‘uninterested’ to ‘on board’. Delivered as a keynote, workshop and distance education course (with CCPE credits) it is accessible to all.

Are you making the biggest mistake so many fall into in their efforts to influence? More has been learned about how to influence behaviour in the recent past than in the entire history of psychology and neuroscience. How confident are you that you know and are incorporating these ideas to influence smarter in this highly competitive market?

How are you empowering yourself with these ideas? CCPE and Excellerate have spent decades condensing what science knows and translating it into what we need to do in pharma. And the ideas are truly making a difference! As one client says “We’ve seen a 30% increase in sales. I finally get it and so does my team – thank you!”. Check out the information below for more details. Think about how this can help you!
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Product Details

Course Name
Persuasion Rx: How to Influence Ethically

Category
Applied Skills

Edition Code
C23-2009-04

Package
14 modules in 1 binder + online web component
Number of pages: 370
Suggested number of hours of study: 37

C.E. Units
4 (What is this?)

Registration

Register for this course using our secured online registration form

Price:
$1,098.00
Corporate members: $549.00

Information
For credit card payment process, shipping costs and return policy click here

Exam Details

Type of Exam
Multiple Choice

Number of questions
50 questions

Time Limit
1 hour

Passing Grade
60%

Video

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